Custom website design for a branding and marketing consultant created by UrosWeb web design agency.

Branding and Marketing Consultancy

Industry

Marketing Consulting

Location

Germany

Service

Tools

Design Brief

A personal branding and marketing strategist sought a website that reflects her repositioning towards strategic brand design and marketing, shifting focus from purely creative work to a more structured and strategy-driven approach. The goal was to establish a fresh, professional, and warm yet serious online presence that effectively communicates expertise, clarity, and trust while maintaining a refined and approachable aesthetic.
Custom design mockup for branding and marketing consultant website by UrosWeb.
Woman looking at the website for a branding and marketing consultant designed by UrosWeb.
Contact us page of a branding and marketing consultant website.

The Result

The design is built on a foundation of creamy off-white color, conveying a sense of understated sophistication and elegance. This subtle warmth makes the website feel both inviting and approachable while maintaining a refined and professional aesthetic. A muted red accent color complements the off-white background, adding a layer of strength and confidence that aligns with the client’s strategic brand positioning.

The layout is modern and fresh, emphasizing clean lines and simplicity with touches of refinement and elegance. This approach mirrors the structured and strategic nature of the services provided while ensuring a welcoming and engaging user experience. High-quality images with artistic value enrich the visual impact, serving as focal points that draw attention and enhance the storytelling aspect of the design.

Rather than introducing illustrations that might detract from the desired fresh yet serious tone, visual dynamics are achieved through the creative use of the elegant Cormorant Garamond typeface. Key terms within headlines are emphasized by combining regular and italic styles, creating a sense of movement and liveliness.

The result is a website that balances professionalism with approachability, positioning the client as a trusted expert in personal branding and strategic marketing.

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